In today's episode, I sit down with Katie Adeline to discuss a topic that is near and dear to both of us.... the hiring…
Category: Vet Business
Bridging the Wide Divide Between Veterinarians and Industry Partners
I was at a veterinary continuing education event last week, but for the first time I was not attending as a vet; rather, I…
The Perils of Penetration Pricing
There are three ways that veterinarians price their services and products; according to what the competition charges, or suggested fee guides, they do a…
Another Giant is Waking Up in the Veterinary Practice Landscape
Nestlé knows how to grow volume and diversify services. We only have to look at their recent USD$7 billion deal with Starbucks for the…
Practicing telemedicine: added value or increased risk for your practice
If you want to get a group of veterinarians in a heated discussion start talking about Telemedicine. I have been in several meetings when…
Is The Veterinary Profession Ready For The Next Generation of Veterinarians?
There are those dream professions that children talk about when they first start secondary school. Didn’t we all do that? Pilot, carpenter, doctor, police…